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The LEGO Group is a privately held, family-owned company that has become the world's largest and most profitable toy manufacturer. Renowned for its iconic interlocking plastic bricks, the brand focuses on 'learning through play' and has expanded into global franchises, digital gaming, and theme parks. Based in Billund, the company operates a sophisticated global supply chain and retail network, delivering innovative building experiences to children and adult fans (AFOL) across more than 120 countries.
