Spitfire Homes hits the 50 percent milestone at its Ellenbrook development in Moreton-in-Marsh, reflecting strong Cotswolds housebuilding demand.
Midlands housebuilder Spitfire Homes has passed the halfway milestone at its Ellenbrook development in Moreton-in-Marsh. The 250-home scheme, launched in 2024 as part of the developer's bespoke collection, has maintained sales rates well above the national average, pointing to continued resilient demand for new-build residential property in prime regional locations.
The progress at the Cotswolds site highlights a steady tempo in specific segments of the UK housebuilding market, despite wider economic headwinds and fluctuating interest rates. While volume housebuilding has experienced varied regional performance, targeted developments in high-demand rural hubs continue to advance through build phases, maintaining steady groundworks, bricklaying, and fit-out schedules for regional sub-contractors.
What does this mean for a UK tradesperson or DIYer actually buying this kit — does it change what they should pay, buy, or watch out for?
For self-employed tradespeople and sub-contractors in the West Midlands and Cotswolds, active sites reaching mid-phase buildouts mean steady procurement for first and second-fix materials. It does not directly shift over-the-counter material prices at Travis Perkins or Wickes, but sustained site activity keeps regional merchant stock moving. Local joiners, plumbers, and sparkies looking for steady sub-contract packages should note that high-end, smaller-volume residential schemes are currently offering more stable build schedules than mass-market volume sites, making them reliable targets for contract work.
Reported by Housebuilder & Developer — original article
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